Affirma Capital

Affirma Capital emerged in 2018 as a significant spinout from Standard Chartered Private Equity (SCPE). This strategic move saw the experienced SCPE investment teams and their extensive portfolio in Asia, Africa, and the Middle East transition to the newly independent firm. The separation allowed Affirma Capital to operate as a standalone private equity firm, leveraging the deep regional expertise and established relationships cultivated over years under the Standard Chartered umbrella. This foundation provided them with immediate scale and a robust pipeline of opportunities.

The firm primarily focuses on control and significant minority investments in mid-market companies across high-growth emerging markets. Their geographical scope is broad, encompassing Southeast Asia, South Asia, China, Korea, the Middle East, and Africa. Affirma Capital targets sectors such as consumer, healthcare, financial services, and industrials, seeking businesses with strong growth potential and robust fundamentals. In 2019, they successfully closed their inaugural independent fund, Affirma Capital Fund I, at $500 million, exceeding its target and demonstrating strong investor confidence.

With a substantial capital base, including the $500 million raised for Fund I and managing over $3.6 billion in assets (including the legacy SCPE portfolio), Affirma Capital is a prominent player in the emerging markets private equity landscape. They typically look for opportunities to partner with management teams to drive value creation through operational improvements, strategic growth initiatives, and regional expansion. Their investment philosophy emphasizes long-term partnerships and a hands-on approach to foster sustainable growth in their portfolio companies. The firm's heritage provides a unique blend of global institutional standards with localized market insights, positioning them to capitalize on the dynamic economic shifts in their target regions.