
Bonnier Ventures
Description
Bonnier Ventures is the corporate venture capital arm of the Bonnier Group, a leading diversified media conglomerate based in Stockholm, Sweden, with a history spanning over two centuries since its founding in 1804. Established to invest in the future of media, technology, and services, Bonnier Ventures strategically seeks out innovative companies that can either benefit from or contribute to the Bonnier Group's extensive ecosystem. Their investment thesis is centered on identifying digital businesses that align with the parent company's core strengths in content creation, distribution, advertising, and subscription models, aiming to foster synergistic growth.
The firm typically invests in early to growth-stage companies, providing not only capital but also significant strategic value. Bonnier Ventures leverages the Bonnier Group's vast resources, including its extensive media reach, deep industry expertise, and robust network across various sectors. This unique position allows them to offer portfolio companies unparalleled access to market insights, marketing channels, and operational support that can accelerate their development. Their initial investment range typically spans from SEK 5 million to SEK 50 million, translating to approximately $475,000 to $4.75 million USD, depending on the current exchange rate.
Bonnier Ventures acts as an active owner, committed to long-term partnerships with its portfolio companies. They look for ventures that are building disruptive technologies or services relevant to the evolving media landscape, including areas like digital content platforms, ad-tech solutions, e-commerce, and subscription-based services. The strategic alignment with the Bonnier Group, which includes major entities like Bonnier News reporting revenues of SEK 9.6 billion (approximately $912 million USD) in 2022, provides portfolio companies with a powerful potential partner for scaling and market penetration. This deep integration into a large, established media group differentiates Bonnier Ventures from traditional VCs, offering a unique blend of financial backing and strategic operational support.
Investor Profile
Bonnier Ventures has backed more than 52 startups, with 0 new investments in the last 12 months alone. The firm has led 19 rounds, about 37% of its total and boasts 9 exits across its portfolio.
Investment Focus Highlights
- Concentrates on Series Unknown, Seed, Series A rounds (top funding stages).
- Majority of deals are located in Sweden, Finland, Germany.
- Strong thematic focus on Health Care, Apps, E-Commerce.
- Typical check size: $475K – $4.8M.
Stage Focus
- Series Unknown (40%)
- Seed (21%)
- Series A (13%)
- Series C (12%)
- Series B (6%)
- Private Equity (4%)
- Series F (2%)
- Series D (2%)
Country Focus
- Sweden (71%)
- Finland (8%)
- Germany (6%)
- United States (4%)
- The Netherlands (4%)
- United Arab Emirates (2%)
- United Kingdom (2%)
- Canada (2%)
- Estonia (2%)
Industry Focus
- Health Care
- Apps
- E-commerce
- Audio
- Internet
- Mobile Apps
- Digital Media
- Medical Device
- Personal Health
- Women's
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