Primer

Primer is a highly influential and pioneering startup accelerator based in Seoul, South Korea, established in January 2010. As one of the first accelerators in the Korean market, Primer has played a crucial role in shaping the nation's nascent startup ecosystem, focusing primarily on very early-stage companies, often at the pre-seed or seed stage. Its model emphasizes a hands-on, mentorship-driven approach, leveraging the deep experience of its founders and network of successful entrepreneurs to guide nascent ventures.

The accelerator's investment strategy is characterized by relatively modest initial capital injections coupled with intensive incubation. Primer typically provides an initial investment of around ₩50 million, which translates to approximately $38,000 to $40,000 USD, depending on the prevailing exchange rates. This capital is often accompanied by a comprehensive program designed to help startups refine their business models, develop products, and prepare for subsequent funding rounds. The value proposition extends far beyond the financial check, emphasizing strategic guidance, operational support, and access to a robust network.

Over its more than a decade of operation, Primer has built an impressive portfolio, having accelerated over 200 companies across various sectors. Its alumni network includes several prominent Korean startups that have gone on to achieve significant success and raise substantial follow-on funding, such as MyRealTrip, a leading online travel agency, and Zigbang, a popular real estate platform. The accelerator's long-standing presence and consistent track record have solidified its reputation as a critical launchpad for aspiring entrepreneurs in South Korea.

Primer continues to be a cornerstone of the Korean startup landscape, consistently identifying and nurturing promising early-stage ventures. Its commitment to fostering innovation through a blend of strategic capital and invaluable mentorship positions it as a key player in the ongoing growth and maturation of South Korea's dynamic technology sector.