
ProSiebenSat.1 Accelerator
Description
ProSiebenSat.1 Accelerator, now operating under the SevenVentures Accelerator brand, is the early-stage investment program of ProSiebenSat.1 Media SE, a prominent German media conglomerate based in Munich. This accelerator distinguishes itself through a unique media-for-equity model, primarily targeting consumer-oriented startups that can significantly benefit from extensive television advertising. The program is designed to propel rapid growth for its portfolio companies within the German-speaking markets, leveraging the vast reach of ProSiebenSat.1's media channels.
The investment package offered to selected startups is comprehensive. It includes a direct cash investment of up to €200,000, providing essential seed capital for operational needs. Crucially, the accelerator also commits substantial media volume, valued at up to €1.5 million, across ProSiebenSat.1's diverse network of TV channels. This media exposure is a cornerstone of their strategy, enabling startups to achieve widespread brand recognition and customer acquisition that would otherwise be cost-prohibitive for early-stage companies.
Beyond financial and media support, participating startups benefit from intensive mentoring by seasoned industry experts, unparalleled access to ProSiebenSat.1's extensive network, and dedicated office space in Munich. The program typically spans three months, during which startups receive tailored guidance on strategic development, marketing execution, and operational scaling. Since its inception, the accelerator has played a pivotal role in the growth of over 100 startups, empowering them to effectively utilize mass media for market penetration.
The accelerator primarily seeks companies in sectors such as e-commerce, consumer technology, digital services, and direct-to-consumer brands. Their ideal portfolio company possesses a strong team, a scalable business model, and a product or service that can effectively capitalize on broad media campaigns to establish a significant presence in the DACH region.
Investor Profile
ProSiebenSat.1 Accelerator has backed more than 53 startups, with 0 new investments in the last 12 months alone. The firm has led 27 rounds, about 51% of its total and boasts 8 exits across its portfolio.
Investment Focus Highlights
- Concentrates on Seed, Pre Seed, Series A rounds (top funding stages).
- Majority of deals are located in Germany, United States, Liechtenstein.
- Strong thematic focus on E-Commerce, Internet, Mobile.
- Typical check size: $216K.
Stage Focus
- Seed (68%)
- Pre Seed (21%)
- Series A (8%)
- Series C (2%)
- Equity Crowdfunding (2%)
Country Focus
- Germany (89%)
- United States (4%)
- Liechtenstein (2%)
- Hungary (2%)
- Luxembourg (2%)
- Austria (2%)
Industry Focus
- E-commerce
- Internet
- Mobile
- Lifestyle
- Health Care
- Fashion
- Food And Beverage
- Software
- Apps
- Real Estate
Frequently Asked Questions
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