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Sapphire Sport

North America, California, United States, Palo Alto

Description

Sapphire Sport is a dedicated venture capital fund operating under the umbrella of Sapphire Ventures, a prominent global venture capital firm. Launched in 2019, this specialized vehicle was established with a clear mandate to invest in early-stage technology companies that are transforming the sports, media, and entertainment industries. The fund, which commenced with Sapphire Sport I at $115 million, targets innovative startups from Seed to Series B rounds, seeking to capitalize on the significant digital disruption and evolution within these sectors. Its strategic focus encompasses areas such as fan engagement platforms, athlete performance technologies, sports betting innovation, new media distribution channels, and advanced data analytics solutions.

The fund's investment thesis is centered on identifying companies that leverage technology to enhance experiences, optimize performance, and create new revenue streams across the sports and entertainment ecosystem. Sapphire Sport aims to partner with visionary founders who are building scalable businesses with strong market potential. Beyond capital, the fund provides its portfolio companies with strategic guidance, operational support, and access to Sapphire Ventures' extensive network of enterprise clients, limited partners, and industry experts. This collaborative approach is designed to accelerate growth and facilitate market penetration for its portfolio companies.

Sapphire Sport has built a notable portfolio since its inception, including investments in companies like Tonal, a smart home gym system; Overtime, a digital sports media company; FuboTV, a live TV streaming service; WSC Sports, an AI-powered video content platform; and Flowcode, a QR code technology company. These investments exemplify the fund's commitment to backing companies that are at the forefront of innovation in their respective niches. By combining deep industry expertise with a robust venture capital framework, Sapphire Sport positions itself as a key financial and strategic partner for the next generation of leaders in the sports and entertainment technology landscape.

Investor Profile

Sapphire Sport has backed more than 28 startups, with 3 new investments in the last 12 months alone. The firm has led 10 rounds, about 36% of its total and boasts 1 exits across its portfolio.

Investment Focus Highlights

  • Concentrates on Seed, Series A, Series B rounds (top funding stages).
  • Majority of deals are located in United States, United Kingdom, Switzerland.
  • Strong thematic focus on Sports, Artificial Intelligence (AI), Gaming.
  • Led 1 rounds in the past year.
  • Typical check size: $1M – $12M.

Stage Focus

  • Seed (32%)
  • Series A (21%)
  • Series B (21%)
  • Series C (11%)
  • Series D (7%)
  • Series Unknown (7%)

Country Focus

  • United States (89%)
  • United Kingdom (4%)
  • Switzerland (4%)
  • Finland (4%)

Industry Focus

  • Sports
  • Artificial Intelligence (Ai)
  • Gaming
  • Video Games
  • Information Technology
  • Esports
  • Fitness
  • Personal Health
  • Software
  • Online Games
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FAQ

Frequently Asked Questions

Learn who this investor regularly partners with—both firms and angels—and explore their latest activity.

Who does Sapphire Sport frequently co-invest with?

Gaingels
North America, Vermont, United States, Burlington
Co-Investments: 3
WISE Ventures
North America, New York, United States, New York
Co-Investments: 2
Bezos Expeditions
North America, District of Columbia, United States, Washington
Co-Investments: 2
SignalFire
North America, California, United States, San Francisco
Co-Investments: 3
Aurum Partners
North America, California, United States, Santa Clara
Co-Investments: 2
SV Angel
North America, California, United States, San Francisco
Co-Investments: 2
Alumni Ventures
North America, New Hampshire, United States, Manchester
Co-Investments: 3
Sapphire Ventures
North America, Texas, United States, Austin
Co-Investments: 4
Lerer Hippeau
North America, New York, United States, New York
Co-Investments: 3
Founders Fund
North America, California, United States, San Francisco
Co-Investments: 2

Which angels does Sapphire Sport often collaborate with?

AN
North America, New York, United States, New York
Shared Deals: 2
JH
North America, California, United States, Los Angeles
Shared Deals: 1
MG
North America, Massachusetts, United States, Boston
Shared Deals: 1
LB
North America, United States
Shared Deals: 1
Devin Booker
North America, Arizona, United States, Paradise Valley
Shared Deals: 2
MR
North America, Maryland, United States, Bethesda
Shared Deals: 1
BW
North America, Washington, United States, Seattle
Shared Deals: 2
Shared Deals: 1
JR
North America, Massachusetts, United States, Boston
Shared Deals: 1
Joel Embiid
Africa, Centre, Cameroon, Yaoundé
Shared Deals: 1

What are some of recent deals done by Sapphire Sport?

SportsVisio

Boston, Massachusetts, United States

An AI‑powered, mobile‑first sports analytics platform using computer vision to generate player stats, insights and automated highlights.

Artificial Intelligence (AI)Computer VisionInformation TechnologySports
SeedJun 18, 2025
Amount Raised: $3,200,000
Bounce

San Francisco, California, United States

Bounce provides luggage storage for travelers and tourists in cities across the world.

LogisticsMobileSelf-Storage
Series BNov 12, 2024
Amount Raised: $19,000,000
Lucky Energy

Austin, Texas, United States

Lucky Energy is a better-for-you energy drink company.

Food and BeverageWine And Spirits
Series ASep 30, 2024
Amount Raised: $11,750,000
beehiiv

New York, New York, United States

beehiiv is an email newsletter platform enhancing audience engagement, growth, and monetization.

Content MarketingDeveloper PlatformInformation TechnologyPublishing
Series BApr 30, 2024
Amount Raised: $33,000,000
Jabali

Los Altos, California, United States

Jabali mission is to democratize creation and bring innovation to video games.

Artificial Intelligence (AI)Video Games
SeedMar 6, 2024
Amount Raised: $5,000,000
SportsVisio

Manchester, New Hampshire, United States

SportsVisio develops a sports statistics platform that uses computer vision on sports video feeds to capture statistical information.

Artificial Intelligence (AI)Computer VisionInformation TechnologySports
SeedAug 10, 2023
Amount Raised: $3,000,000
Buzzer

New York, New York, United States

Buzzer's technology powers direct-to-consumer platforms in detection and delivery of live sports moments.

AndroidiOSMobile AppsSports
Series AFeb 24, 2023
Amount Raised: $20,000,000
Overtime

Brooklyn, New York, United States

Overtime is a sports network that produces several sports-focused series and short-form content for the next generation of sports fans.

Digital MediaFantasy SportsPredictive AnalyticsSports
Series DAug 9, 2022
Amount Raised: $100,000,000
Jackpot

San Francisco, California, United States

Jackpot has become a world leader in the online lottery sector, with the goal of fundamentally changing the lottery experience.

CasinoGambling
Series AJun 22, 2022
Amount Raised: $42,000,000
Market AI

Los Angeles, California, United States

Market AI has been acquired by Verishop Group! Learn more about Verishop Group: https://www.verishopgroup.com/

Artificial Intelligence (AI)Information TechnologyMachine LearningSoftware
Series UnknownApr 19, 2022
Amount Raised: $5,000,000