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dunnhumby Ventures

North America, Ohio, United States, Cincinnati

Description

dunnhumby Ventures is the corporate venture arm of dunnhumby, a global leader in customer data science and a pioneer in leveraging data to understand and influence consumer behavior. Launched in 2021, this venture initiative was established to strategically invest in and partner with early-stage, disruptive startups. Its core focus lies in companies developing innovative AI, data, and analytics solutions specifically tailored for the dynamic retail and Consumer Packaged Goods (CPG) ecosystems.

The venture arm's primary objective is not just financial return, but also strategic alignment and acceleration of its portfolio companies. dunnhumby Ventures aims to provide startups with unparalleled access to dunnhumby's extensive data science expertise, deep-rooted retail relationships, and global operational scale. This unique value proposition helps promising startups accelerate their growth, refine their offerings, and gain market traction within a highly competitive landscape. Key areas of interest include customer data science, retail media, personalization, supply chain optimization, and sustainability solutions.

Typical investments from dunnhumby Ventures are directed towards early-stage companies, with a stated capacity to invest up to $1 million per company. While the exact minimum check size is not publicly detailed, given their focus on early-stage and the 'up to $1 million' figure, initial investments likely range from approximately $250,000 to $1,000,000. The firm seeks to build long-term partnerships, leveraging its parent company's established position and resources to foster innovation and drive mutual success within the retail and CPG technology space.

Investor Profile

dunnhumby Ventures has backed more than 20 startups, with 3 new investments in the last 12 months alone. The firm has led 4 rounds, about 20% of its total and boasts 6 exits across its portfolio.

Investment Focus Highlights

  • Concentrates on Seed, Series A, Series B rounds (top funding stages).
  • Majority of deals are located in United States, Canada, Ireland.
  • Strong thematic focus on Analytics, Big Data, Retail.
  • Led 2 rounds in the past year.
  • Typical check size: $250K – $1M.

Stage Focus

  • Seed (40%)
  • Series A (30%)
  • Series B (15%)
  • Series Unknown (10%)
  • Series C (5%)

Country Focus

  • United States (75%)
  • Canada (15%)
  • Ireland (10%)

Industry Focus

  • Analytics
  • Big Data
  • Retail
  • Saas
  • Software
  • Artificial Intelligence (Ai)
  • Advertising
  • Digital Marketing
  • Machine Learning
  • Nutrition
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FAQ

Frequently Asked Questions

Learn who this investor regularly partners with—both firms and angels—and explore their latest activity.

Who does dunnhumby Ventures frequently co-invest with?

MaRS Investment Accelerator Fund
North America, Ontario, Canada, Toronto
Co-Investments: 2
Cane Investments LLC
North America, New York, United States, Irvington
Co-Investments: 1
Mercury
North America, Texas, United States, Houston
Co-Investments: 3
Advancit Capital
North America, Massachusetts, United States, Norwood
Co-Investments: 1
PV
North America, California, United States, San Jose
Co-Investments: 2
VTF Capital
North America, Nevada, United States, Las Vegas
Co-Investments: 1
Cultivation Capital
North America, Missouri, United States, St Louis
Co-Investments: 2
Enterprise Ireland
Europe, Dublin, Ireland, Dublin
Co-Investments: 2
AngelPad
North America, California, United States, San Francisco
Co-Investments: 1
Serra Ventures
North America, Illinois, United States, Champaign
Co-Investments: 3

Which angels does dunnhumby Ventures often collaborate with?

JG
North America, California, United States, San Francisco
Shared Deals: 1
CW
North America, New York, United States, New York
Shared Deals: 1
AR
North America, California, United States, San Francisco
Shared Deals: 1
GB
North America, California, United States, San Francisco
Shared Deals: 1
PL
North America, Florida, United States, Miami
Shared Deals: 1
DH
Europe, England, United Kingdom, London
Shared Deals: 1
MS
North America, California, United States, Palo Alto
Shared Deals: 1
LL
North America, New York, United States, New York
Shared Deals: 1
Fadi Ghandour
Asia, United Arab Emirates
Shared Deals: 1

What are some of recent deals done by dunnhumby Ventures?

Harmonya

New York, New York, United States

Harmonya offers an API-based data enrichment and augmentation product that assists in category management, innovation, and product search.

Artificial Intelligence (AI)Product ResearchRetail Technology
Series BJan 17, 2025
Augmodo

Seattle, Washington, United States

Augmodo Spatial AI enables real-time tracking of products across all stores, enhancing inventory management and shopping experiences.

Retail
SeedOct 2, 2024
Amount Raised: $5,300,000
Stitched Insights

San Mateo, California, United States

Stitched Insights AI integrates organic customer interactions in real-time.

Artificial Intelligence (AI)Machine LearningMarket ResearchReal Time
SeedOct 1, 2024
Kevel

Durham, North Carolina, United States

Kevel is a developer of ad-serving APIs to help developers build server-side ad platforms.

Ad ServerAdvertising PlatformsCloud ComputingDeveloper APIsDeveloper Tools
Series CMar 7, 2024
Amount Raised: $23,000,000
GrocerKey

Madison, Wisconsin, United States

GrocerKey is a provider of a grocery e-commerce platform to help retailers develop their business.

DeliveryE-CommerceMobile AppsRetail
Series UnknownApr 11, 2018
Amount Raised: $2,500,000
Askuity

Toronto, Ontario, Canada

Askuity connects retailers and product suppliers with insight and analytics for improved collaboration, planning and retail execution.

AnalyticsBig DataBusiness IntelligenceRetail
Series BOct 31, 2017
Amount Raised: $2,326,934
Pulsate

Dublin, Dublin, Ireland

Pulsate provides a cloud-based end-to-end context marketing platform for mobile that drives brand and interacts with customers.

AdvertisingAnalyticsSoftware
Series UnknownAug 2, 2016
Amount Raised: $1,500,000
Netomi

San Mateo, California, United States

Netomi provides multimodal and omnichannel Sanctioned Generative AI for enterprises.

Artificial Intelligence (AI)Customer ServiceDigital MarketingEnterprise SoftwareMachine LearningSaaSSoftware
SeedMar 22, 2016
Amount Raised: $2,600,000
Label Insight

Chicago, Illinois, United States

Label Insight is a SaaS company that provides insights on food label data to government, retailers, manufacturers and app developers.

AnalyticsBig DataNutritionSaaS
Series BFeb 11, 2016
Amount Raised: $10,000,000
Askuity

Toronto, Ontario, Canada

Askuity connects retailers and product suppliers with insight and analytics for improved collaboration, planning and retail execution.

AnalyticsBig DataBusiness IntelligenceRetail
Series AJan 11, 2016
Amount Raised: $2,000,000