Piper Private Equity

Piper Private Equity is a specialist private equity firm based in London, United Kingdom, with a dedicated focus on investing in high-growth consumer brands. Established in 1985, Piper has built a reputation over more than three decades for identifying and scaling innovative businesses across various consumer sectors, including Food & Drink, Health & Wellbeing, Retail, Leisure, and Education. The firm's strategy centers on partnering with ambitious management teams to accelerate growth, typically taking either minority or majority stakes in companies poised for significant expansion.

Piper's investment thesis is rooted in identifying brands with strong underlying consumer appeal, robust business models, and clear pathways to market leadership. Beyond capital injection, Piper provides active strategic support, leveraging its deep industry expertise and extensive network to assist portfolio companies with operational improvements, brand development, digital transformation, and international expansion. This hands-on approach aims to unlock value and prepare businesses for successful future exits.

The firm typically targets initial investments ranging from £10 million to £35 million, translating approximately to $12.7 million to $44.5 million based on recent exchange rates. Piper boasts a strong track record, having invested in over 60 consumer brands since its inception. Notable past investments include successful exits like The White Company, Orlebar Brown, and Monica Vinader, demonstrating their capability to nurture brands from growth stage to market leaders. Their current portfolio continues to reflect their commitment to innovative consumer businesses, such as Mindful Chef and Wild.