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Ponooc

Europe, Noord-Holland, The Netherlands, Amsterdam

Description

Ponooc is an Amsterdam-based venture capital fund, serving as the dedicated investment arm of Pon, a prominent Dutch conglomerate with a global footprint in mobility products and services. Established to accelerate the transition towards a more sustainable future, Ponooc strategically invests in innovative companies operating within the sustainable energy and mobility sectors. Their mission aligns with Pon's broader commitment to sustainability, leveraging the parent company's extensive industry expertise and network to support portfolio companies.

The fund primarily targets early-stage and growth companies, demonstrating a flexible approach to investment stages. Ponooc seeks out disruptive technologies and business models that contribute to cleaner energy solutions, efficient transportation, and improved urban mobility. Beyond capital, Ponooc aims to provide strategic guidance, operational support, and access to Pon's vast ecosystem, including its distribution channels, manufacturing capabilities, and market insights, thereby fostering accelerated growth for its portfolio.

Ponooc has built a diverse portfolio of impactful companies across Europe and beyond. As of early 2024, Crunchbase indicates Ponooc has made over 35 investments, showcasing their active participation in the ecosystem. Notable investments include leading a €12 million Series C round for Swapfiets, a leading bike-as-a-service provider, and participating in a €24 million Series B round for electric moped sharing service Felyx, both in 2021. Their portfolio also features investments in electric vehicle charging infrastructure like ChargePoint, which achieved a significant valuation of $2.4 billion upon going public. These investments underscore Ponooc's commitment to fostering innovation that addresses critical environmental challenges and reshapes the future of energy and mobility.

Ponooc's unique position as a corporate venture fund, backed by the industrial might of Pon, allows it to offer more than just financial backing. Companies gain a strategic partner deeply embedded in the very industries they aim to disrupt. This symbiotic relationship enables Ponooc to identify promising ventures early and provide the necessary resources and market access to scale, solidifying its role as a key player in the European sustainable tech investment landscape.

Investor Profile

Ponooc has backed more than 28 startups, with 0 new investments in the last 12 months alone. The firm has led 5 rounds, about 18% of its total and boasts 1 exits across its portfolio.

Investment Focus Highlights

  • Concentrates on Undisclosed, Series Unknown, Series A rounds (top funding stages).
  • Majority of deals are located in The Netherlands, United Kingdom, Germany.
  • Strong thematic focus on Logistics, Electric Vehicle, Transportation.
  • Typical check size: $500K – $5M.

Stage Focus

  • Undisclosed (32%)
  • Series Unknown (25%)
  • Series A (18%)
  • Seed (14%)
  • Series B (11%)

Country Focus

  • The Netherlands (57%)
  • United Kingdom (11%)
  • Germany (11%)
  • France (7%)
  • United States (4%)
  • Denmark (4%)
  • Austria (4%)
  • Spain (4%)

Industry Focus

  • Logistics
  • Electric Vehicle
  • Transportation
  • Energy
  • Automotive
  • Sporting Goods
  • Last Mile Transportation
  • Mobile
  • Renewable Energy
  • Sustainability
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FAQ

Frequently Asked Questions

Learn who this investor regularly partners with—both firms and angels—and explore their latest activity.

Who does Ponooc frequently co-invest with?

1818 Venture Capital
Europe, NA - Guernsey, Guernsey, St. Peter Port
Co-Investments: 2
Contrarian Ventures
Europe, Vilniaus Apskritis, Lithuania, Vilnius
Co-Investments: 2
Autotech Ventures
North America, California, United States, Menlo Park
Co-Investments: 2
Creandum
Europe, Stockholms Lan, Sweden, Stockholm
Co-Investments: 2
Capnamic Ventures
Europe, Nordrhein-Westfalen, Germany, Cologne
Co-Investments: 2
ABN AMRO Ventures
Europe, Noord-Holland, The Netherlands, Amsterdam
Co-Investments: 2
Elkstone Capital Partners
Europe, Dublin, Ireland, Dublin
Co-Investments: 2
IRIS
Europe, Ile-de-France, France, Paris
Co-Investments: 2
Slingshot Ventures
Europe, Noord-Holland, The Netherlands, Amsterdam
Co-Investments: 2
RC
Europe, Ile-de-France, France, Paris
Co-Investments: 2

Which angels does Ponooc often collaborate with?

EM
North America, United States
Shared Deals: 1
MB
North America, California, United States, San Francisco
Shared Deals: 1

What are some of recent deals done by Ponooc?

Laka

London, England, United Kingdom

Laka is a peer-to-peer bicycle insurance platform that covers bicycles and equipment.

InsuranceInsurTechSporting Goods
Series BJul 15, 2025
Amount Raised: $10,349,379
EST-Floattech

Haarlemmermeer, Noord-Holland, The Netherlands

EST-Floattech is a dutch energy technology company

BatteryEnergyEnergy StorageRenewable Energy
Series UnknownFeb 20, 2024
Amount Raised: $4,323,960
Laka

London, England, United Kingdom

Laka is a peer-to-peer bicycle insurance platform that covers bicycles and equipment.

InsuranceInsurTechSporting Goods
UndisclosedOct 23, 2023
Amount Raised: $5,645,283
ChargeX

Munich, Bayern, Germany

ChargeX provides electric car charging solutions.

AutomotiveClean EnergyCleanTechElectric VehicleElectrical Distribution
Series BJul 5, 2023
Amount Raised: $12,483,432
UNIT 1

Wilmington, Delaware, United States

UNIT 1 is an innovation company for action sports.

Product DesignSporting GoodsSports
Series AApr 12, 2023
Amount Raised: $3,500,000
Bringly

Amsterdam, Noord-Holland, The Netherlands

We bring a fast & sustainable delivery experience to the front door of retail customers

Delivery ServiceE-CommerceGreenTechLogisticsSame Day DeliverySustainability
SeedApr 3, 2023
Amount Raised: $1,636,017
Vianova

Paris, Ile-de-France, France

Vianova is a mobility data platform for managing connected and shared mobility in the urban public realm.

Big DataInformation TechnologyLogisticsTransportation
Series ADec 22, 2022
Amount Raised: $6,360,649
Eco-Movement

Hilversum, Noord-Holland, The Netherlands

Eco-Movement is a platform for EV charge point data.

AutomotiveCharging InfrastructureData CenterElectric Vehicle
Series ADec 21, 2022
Ride check

Rotterdam, Zuid-Holland, The Netherlands

Ride Check is an online application that offers electric scooters to reach their destination on time to its customers.

Consumer ApplicationsElectric VehicleOnline Portals
Series UnknownFeb 16, 2022
Amount Raised: $11,372,825
Laka

London, England, United Kingdom

Laka is a peer-to-peer bicycle insurance platform that covers bicycles and equipment.

InsuranceInsurTechSporting Goods
Series AJan 26, 2022
Amount Raised: $12,199,525