Slingshot Ventures logo

Slingshot Ventures

Europe, Noord-Holland, The Netherlands, Amsterdam

Description

Slingshot Ventures is an Amsterdam-based venture capital firm with a distinct focus on early-stage consumer brands, digital businesses, and disruptive concepts. Established with a mission to back ambitious and charismatic entrepreneurs, the firm prides itself on providing not just capital but also active support to accelerate the growth of its portfolio companies. Their investment philosophy centers on leveraging their extensive network, operational expertise, and strategic guidance to help founders navigate the complexities of scaling a business in the consumer sector.

The firm typically engages with companies at the Seed and Series A stages, demonstrating a commitment to nurturing promising ventures from their nascent phases. Slingshot Ventures is known for its significant initial investment capacity, with typical first cheques ranging from €500,000 up to €5 million. This translates to approximately $540,000 to $5.4 million, based on recent exchange rates. Beyond the initial capital injection, Slingshot also has the capacity for substantial follow-on investments, potentially committing up to €10 million in subsequent rounds to support the continued expansion and success of their portfolio companies.

Their portfolio showcases a strong track record in the consumer space, featuring well-known European brands such as Crisp, an online supermarket, Otrium, a digital fashion outlet, and Ace & Tate, an innovative eyewear brand. This demonstrates their expertise and success in identifying and scaling businesses that resonate directly with end-consumers. Slingshot Ventures' hands-on approach and strategic capital deployment position them as a key partner for entrepreneurs aiming to disrupt and lead in the evolving consumer landscape.

Investor Profile

Slingshot Ventures has backed more than 27 startups, with 3 new investments in the last 12 months alone. The firm has led 15 rounds, about 56% of its total and boasts 2 exits across its portfolio.

Investment Focus Highlights

  • Concentrates on Seed, Series A, Series Unknown rounds (top funding stages).
  • Majority of deals are located in The Netherlands, Germany, Israel.
  • Strong thematic focus on E-Commerce, Software, Internet.
  • Led 1 rounds in the past year.
  • Typical check size: $540K – $5.4M.

Stage Focus

  • Seed (41%)
  • Series A (33%)
  • Series Unknown (15%)
  • Pre Seed (4%)
  • Series E (4%)
  • Undisclosed (4%)

Country Focus

  • The Netherlands (56%)
  • Germany (15%)
  • Israel (11%)
  • United Kingdom (11%)
  • Belgium (4%)
  • United States (4%)

Industry Focus

  • E-commerce
  • Software
  • Internet
  • Online Portals
  • Apps
  • Marketplace
  • Home Decor
  • Interior Design
  • Retail
  • Consumer Goods
circle-line
FAQ

Frequently Asked Questions

Learn who this investor regularly partners with—both firms and angels—and explore their latest activity.

Who does Slingshot Ventures frequently co-invest with?

Borski Fund
Europe, Noord-Holland, The Netherlands, Amsterdam
Co-Investments: 1
4impact
Europe, Zuid-Holland, The Netherlands, The Hague
Co-Investments: 1
P
Europe, Noord-Holland, The Netherlands, Amsterdam
Co-Investments: 2
Co-Investments: 1
CID Capital
North America, Indiana, United States, Indianapolis
Co-Investments: 1
Sfermion
North America, Illinois, United States, Chicago
Co-Investments: 1
JamJar Investments
Europe, England, United Kingdom, London
Co-Investments: 4
Co-Investments: 1
Koji Capital
Oceania, Queensland, Australia, Brisbane
Co-Investments: 1
Greenfield
Europe, Berlin, Germany, Berlin
Co-Investments: 1

Which angels does Slingshot Ventures often collaborate with?

SG
North America, California, United States, Los Angeles
Shared Deals: 1
AX
Asia, Dubai, United Arab Emirates
Shared Deals: 1
Benny Giang
North America, British Columbia, Canada, Vancouver
Shared Deals: 1
CK
North America, Oregon, United States, Portland
Shared Deals: 1
AK
North America, New York, United States, New York
Shared Deals: 1
KK
Europe, Noord-Holland, The Netherlands, Amsterdam
Shared Deals: 2
SB
North America, California, United States, San Francisco
Shared Deals: 1
AK
North America, California, United States, Los Angeles
Shared Deals: 1
RM
North America, California, United States, San Francisco
Shared Deals: 1
MW
North America, California, United States
Shared Deals: 1

What are some of recent deals done by Slingshot Ventures?

HEY HOLY

Mannheim, Baden-Wurttemberg, Germany

HEY HOLY offers breed-specific dog food subscriptions - because one-size-fits-all doesn’t work for the world’s most diverse species.

B2CHealth CarePet
Series AJul 16, 2025
Amount Raised: $6,622,455
Cruit

Amsterdam, Noord-Holland, The Netherlands

Turning employees and communities into the #1 source of candidates

AppsHuman ResourcesSaaS
SeedApr 16, 2025
XOXO Soda

London, England, United Kingdom

XOXO Soda is a beverage company that produces plant-based drinks formulated with prebiotic fiber.

Food and BeverageNutritionWellness
Series UnknownApr 11, 2025
Amount Raised: $5,232,801
Unravel

London, England, United Kingdom

Unravel delivers immersive digital transformation and engagement with travellers through short-format, shoppable videos.

AppsInternetSoftwareTravel
Series AApr 2, 2025
Amount Raised: $7,000,000
Yepoda

Berlin, Berlin, Germany

Yepoda is an online seller of skincare products.

BeautyCosmeticsE-Commerce
Series ANov 20, 2023
HEY HOLY

Mannheim, Baden-Wurttemberg, Germany

Hey, Holy is transforming pet care by providing a health concept instead of pets.

B2CHealth CarePet
SeedOct 19, 2023
Amount Raised: $2,117,305
Valyuu.com

Rotterdam, Zuid-Holland, The Netherlands

Valyuu is a Circular Economy Marketplace that provides people with an easy and trusted way to sell & buy pre-owned goods.

Consumer ElectronicsE-CommerceInternetMarketplace
SeedAug 28, 2023
Amount Raised: $2,598,165
UNIT 1

Wilmington, Delaware, United States

UNIT 1 is an innovation company for action sports.

Product DesignSporting GoodsSports
Series AApr 12, 2023
Amount Raised: $3,500,000
Cruit

Amsterdam, Noord-Holland, The Netherlands

Turning employees and communities into the #1 source of candidates

AppsHuman ResourcesSaaS
SeedMar 7, 2023
Tyles

Berlin, Berlin, Germany

Tyles is a software startup that helps users harness information more efficiently and effectively.

Software
Pre SeedSep 21, 2022
Amount Raised: $1,376,403