
Reflect Ventures
Description
Reflect Ventures is an early-stage venture capital firm based in Menlo Park, California, dedicated to investing in the modernization of core industrial sectors. The firm primarily targets B2B and B2B2C companies operating within frontier markets, with a specific emphasis on logistics, supply chain, and distribution. Their investment thesis centers on identifying innovative technologies and business models that can drive efficiency and transformation in these foundational, yet often underserved, areas of the global economy. Reflect Ventures aims to partner with founders who are building solutions for complex operational challenges, leveraging technology to create scalable and impactful businesses.
The firm typically engages with companies at the Seed and Series A stages, providing crucial early-stage capital. Reflect Ventures' first checks generally range from $500,000 to $2,000,000, indicating a commitment to significant initial support for promising ventures. This strategic investment size allows them to be a meaningful partner in a company's formative years. The firm is actively deploying capital from its Reflect Ventures Fund I, which has a target size of $50 million, underscoring their capacity to support a growing portfolio of companies.
Beyond capital, Reflect Ventures positions itself as a hands-on partner, offering strategic guidance and leveraging its network within the industrial and technology ecosystems. They seek to back founders with deep domain expertise who are tackling real-world problems in supply chain resilience, last-mile delivery, and global trade infrastructure. By focusing on these critical, often overlooked, segments, Reflect Ventures aims to foster innovation that can have far-reaching effects on global commerce and industrial efficiency.
Investor Profile
Reflect Ventures has backed more than 32 startups, with 1 new investments in the last 12 months alone. The firm has led 1 rounds, about 3% of its total and boasts 0 exits across its portfolio.
Investment Focus Highlights
- Concentrates on Seed, Pre Seed, Series A rounds (top funding stages).
- Majority of deals are located in Pakistan, Nigeria, Kenya.
- Strong thematic focus on Information Technology, Logistics, Transportation.
- Typical check size: $500K – $2M.
Stage Focus
- Seed (53%)
- Pre Seed (22%)
- Series A (19%)
- Series B (3%)
- Series Unknown (3%)
Country Focus
- Pakistan (19%)
- Nigeria (13%)
- Kenya (9%)
- Senegal (6%)
- United States (6%)
- Morocco (6%)
- Bangladesh (6%)
- Brazil (3%)
- Turkey (3%)
- Colombia (3%)
Industry Focus
- Information Technology
- Logistics
- Transportation
- E-commerce
- Fintech
- Supply Chain Management
- B2b
- Software
- Saas
- Shipping
Frequently Asked Questions
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