TruStage Ventures

TruStage Ventures, formerly known as CMFG Ventures, serves as the corporate venture capital arm of TruStage, a leading financial services organization previously known as CUNA Mutual Group. Established in 2016, the firm is dedicated to advancing financial and insurance solutions by investing in innovative early-stage companies. Their strategic focus aligns with TruStage's broader mission to enhance the financial well-being of consumers, small businesses, and financial institutions, particularly credit unions.

The venture arm primarily targets fintech and insurtech startups that offer disruptive technologies and services. They seek companies that can provide value to TruStage's extensive network of credit unions and their members, as well as broader consumer and small business markets. TruStage Ventures typically engages in Seed, Series A, and Series B funding rounds, providing not just capital but also strategic guidance and access to their corporate resources and distribution channels.

Since its inception, TruStage Ventures has demonstrated a robust commitment to the innovation ecosystem. They launched with an initial fund and subsequently expanded their capital commitments. As of recent disclosures, the firm has invested more than $100 million across over 30 companies, showcasing a significant impact within their target sectors. Their initial investments typically range from $1 million to $5 million, reflecting their focus on providing meaningful early-stage capital.

TruStage Ventures plays a crucial role in identifying and nurturing next-generation solutions that can address evolving market needs in financial services and insurance. Their approach emphasizes long-term partnerships with portfolio companies, aiming to accelerate their growth and integrate their innovations into the broader financial landscape, ultimately benefiting the communities served by TruStage and its partners.